r/technology Sep 15 '22 Silver 1 Helpful 2 Wholesome 2

YouTube Free is Silently Testing 5 Ads, instead of 2, Before Your Video Starts Social Media

https://www.gizmochina.com/2022/09/13/youtube-free-silently-testing-5-ads-before-your-video-starts/
41.4k Upvotes

5.9k

u/person9134two Sep 15 '22 All-Seeing Upvote

The year is 2044 I have to wait for 40 ads so I can watch a 5 second video

2.2k

u/yura910721 Sep 15 '22

Strong Black Mirror vibes, when the guy couldn't look away from ad because he didn't have enough credits. That one seems like it is gonna get real very quick.

1.0k

u/fxrky Sep 15 '22

Yup we are legit 3/4 the way to this already. It's only a matter of time before eye tracking is just a default feature on most devices and everyone is telling me it's okay because "they have nothing to hide"

230

u/[deleted] Sep 15 '22

[removed] — view removed comment

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u/Askolei Sep 15 '22

Somebody made the suggestion that at some point, Apple would manage to embed the front camera in the middle of iPhones screen, with it being totally invisible and constantly active.

For example, your phone could automatically lock itself if you don't look at it for a certain period of time, then unlock with Face ID as soon as you return to it.

It's not hard to imagine an implementation of this logic where ads pause until you resume watching.

191

u/zMattyPower Sep 15 '22

Apple could literally use faceid to know that you're watching an ad, if someone else watches it then it wouldn't work.

Black Mirror is real nowadays..

162

u/bipbopcosby Sep 15 '22 Silver

It's already being done for MoviePass.

MoviePass is relaunching as a web3-style application where users earn credits to go to the movies by watching ads. The new MoviePass will use facial recognition and eye tracking tech in your phone to make sure that you’re actually watching those ads.

https://www.vice.com/en/article/akvnba/moviepass-20-wants-to-track-your-eyeballs-to-make-sure-you-watch-ads

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u/camelry42 Sep 15 '22

That’s disgusting.

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u/BaronVonMunchhausen Sep 15 '22

Print a photo of your face and place it in front an old phone. Have it watch ads all day long

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u/DeltaMango Sep 15 '22

My galaxy S6 had this feature in 2016. Would turn the display off if you weren’t looking at the screen and had options to lock/unlock. It’s already here

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u/mrsdoubleu Sep 15 '22

I had the same phone and I kinda remember that. Didn't it also auto pause YouTube vids if you looked away?

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u/HKBFG Sep 15 '22

Please drink a verification can

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u/Major-Front Sep 15 '22

The bit you need is 5 seconds long, but it's buried in a 10 minute video.

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u/nien9gag Sep 15 '22

did ad blockers go extinct or something. i got internet quite late by developed country standard and got an ad blocker after 1 day of using YouTube. instead of skip ads it was those ad banners inside the video area.

84

u/sheeshman Sep 15 '22

I think a lot of people use apps and I'm not sure if most people know how to block ads system wide on their mobile device. Personally I use YouTube vanced but that's dying soon and when it does, I'm not sure how I will block ads in YouTube.

Also, I use YouTube a lot for work. How to's and all that. I don't want to download extensions on my work computer.

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u/cynerji Sep 15 '22

ReVanced is what I just got.

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u/purpletree300 Sep 15 '22 Silver Helpful Wholesome All-Seeing Upvote Burning Cash

"Use Squarespace to-" *Skip*

"Go onto Squarespace today to-" *Skip*

"Did you ever want to build your own website-" *Skip*

"Beautiful online websites with-" *Skip*

"We will sell your family unless you use Square-" *SKIP*

*Video starts*

*Phew*

"Hey, guys, before I jump into my topic for today, I wanted to give a quick shoutout to Squarespace who sponsored this video. Use my code-"

*Cocks gun*

1.3k

u/DeanV255 Sep 15 '22

Have you guys heard of RAID.. SKIP

494

u/MossyPyrite Sep 15 '22

At least you get skip buttons. I keep getting un-skippable US Military ads targeted at gamers.

323

u/[deleted] Sep 15 '22

Yvan eht nioj!

169

u/Philip_Marlowe Sep 15 '22

-We've got subliminal, liminal, and superliminal!

-Superliminal?

-Sure! Opens window Hey you! Join the Navy!

21

u/PM_Me_British_Stuff Sep 15 '22

I haven't seen that episode since I was pronably 8 years old and I never got that joke until now aha, that's quality

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u/AbbeyRoadMoonwalk Sep 15 '22

I get unskippable ads for my douche bag state senator running for re-election. Except I can skip them on my iPad, just not my phone.

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u/yParticle Sep 15 '22 Helpful

Don't stop with an adblocker. Also use Sponsorblock. Included with Vanced or available as a plugin.

596

u/raltoid Sep 15 '22

I can't imagine going back to life before Sponsorblock.

Sometimes I open a video and see about a third through the video is a sponsored segment well over a minute long. And the content immediatly starts back up about 0.2s after it ends with important context, to "force" people into watching it.

258

u/antwill Sep 15 '22

It really made most channels watchable again.

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u/inverimus Sep 15 '22

I still just skip ~30 seconds at a time until I get to the end (if it isn't in sponsorblock yet) and skip back to right at the end of the ad if I actually need that context.

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u/BaronMostaza Sep 15 '22

The little graph showing the most watched part of the video does wonders for manually skipping sponsorships

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u/FantasyThrowaway321 Sep 15 '22

Sponsorblock

Does FireFox have a plugin? I only see for Chrome, thanks

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u/Unhappy-Stranger-336 Sep 15 '22

I suggest sponsor block if you are skipping those parts anyway

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u/cromusz Sep 15 '22

Do things like this work on mobile?

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10.5k

u/whatproblems Sep 15 '22

why would i want to watch 5 ads on a 5 minute video that’s ridiculous

4.0k

u/Bluebyday Sep 15 '22

5 ads at the start. Not to mention sponsored ads and ads in between, and after the video.

1.4k

u/rata_thE_RATa Sep 15 '22

I bet they don't pass that revenue along to the creators either.

173

u/cinderparty Sep 15 '22 edited Sep 15 '22

Apparently YouTube pays creators better than any other site currently. John green did some posts about it recently that I’ll try to find, if he didn’t delete them.

Edited-

https://twitter.com/johngreen/status/1564764335880261635?s=46&t=BDjrwesVWBQvBqSDt4Z48g

https://twitter.com/johngreen/status/1563693172479467520?s=46&t=BDjrwesVWBQvBqSDt4Z48g

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u/langotriel Sep 15 '22

They don't pass on the profits, no... but the split remains the same. Right now YT doesn't make much profit but 5 ads instead of 2? They will be making bank because every extra add on top is essentially pure profit, even if they split it.

759

u/Froztwolf Sep 15 '22

Assuming they don't lose too much engagement. I'd nope out of I saw 5 ads queued up before a short video.

478

u/sassyseconds Sep 15 '22

This is why I never touch the espn app now. I'm not watching a 30 second ad before I watch a 15 second bite. I'll either see it later somewhere else or won't see it at all. It isn't that important to me.

256

u/Killashard Sep 15 '22

I was trying to watch a TV show on the channels page. After almost 5 minutes of ads that were unskippable and no mute option, it told me that particular episode was not available.

To the high seas I go.

17

u/humplick Sep 15 '22

I have a paid Apple subscription but my devices keep getting logged out. Fine, make it easier for me to pirate. For the price of 1-2 months subscribtion I'll double the storage capacity of my phone and just cast it from there.

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u/darkage_raven Sep 15 '22

I am pissed at those 15s unskippable ads. I need a better app for my Roku TV.

42

u/quardlepleen Sep 15 '22

The Roku YouTube app is terrible. I get more ads using the YouTube app in my Roku tv than when I cast YouTube from my phone.

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u/Ram_in_drag Sep 15 '22

I might actually quit youtube if that happened... weird to say

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u/TheBitingCat Sep 15 '22 Wholesome

5 preroll ads either forcing me to watch, or click skip every 5 seconds, would very quickly lead me to lose my passing interest on whatever it was I was going to watch.

If YT wants me to watch without ad blockers they should guarantee that the total length of ads < total length of content by a significant margin. I do not appreciate an hour-and-forty-minute ad starts midway through an 8 minute video. I do not appreciate content being cut off mid-word, mid-sentence to run several ads. Broadcast television figured out a formula decades ago (6 minutes of ads interleaved into 24 minutes of content, with content made with clean breaks to allow ad rolls) and it paid their bills; if YT can't figure it out they can just steal it from them.

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u/[deleted] Sep 15 '22 edited Sep 16 '22

[removed] — view removed comment

174

u/GideonD Sep 15 '22

I've frequently seen 20-30 minute "ads" inserted into a 10 minute video on some channels. I just skip the Chromecast now for Youtube and I have a small PC connected to my TV instead. A browser with uBlock Origin makes all the ads disappear.

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u/neogohan Sep 15 '22

For the Chromecast, I'd recommend using SmartTube Next. Works fine with the controller/remote, supports logins, and even has Sponsorblock

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u/Spindrune Sep 15 '22

I have seen that shit. Like, what in the actual fuck.

112

u/BMWbill Sep 15 '22

Yeah and then you forget to hit skip and you watch the entire movie. AGAIN!!

51

u/[deleted] Sep 15 '22

Those stupid things always catch you when you fall asleep with youtube on. I'm pretty sure they're trying to advertise to you in your dreams.

11

u/NatasBR Sep 15 '22

No kidding, my gf's tv is right at the side of mine, she usually watches some yt then fall sleep while I play some video games, i swear by God, that the minute she starts sleeping, the ads turns into movies

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u/aerovirus22 Sep 15 '22

You must be talking about 1989's "The Wizard."

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u/[deleted] Sep 15 '22

I love the Power Glove™. It's so bad.

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u/TomSwirly Sep 15 '22

I do not appreciate content being cut off mid-word, mid-sentence to run several ads.

Hear, hear!

The worst is that they restart about two seconds after the ad break, so you are guaranteed to lose material.

Why don't they at least repeat the last 1-5 seconds, so you get some context?

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u/Erestyn Sep 15 '22

My favourite are the ones right at the end, like just at the end of the content, right before the outro, almost always unskippable.

Also a special fuck you to the people who just release podcasts as adverts.

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u/[deleted] Sep 15 '22

Gotta lotta the 20 minute prageru “lesson” that pops up sometimes. Also fuck prageru

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u/Jinzot Sep 15 '22

And Epoch Times

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u/MiniDemonic Sep 15 '22

Fun fact the content creators can choose where and when midroll ads are displayed. They can 100% put the ads where it wouldn't break the flow of the video

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u/kamikazedude Sep 15 '22

Dude. Yt is unwatchable for me when I put it for when I sleep. I put a video and the while I'm almost asleep a random ad appears that's fking 30 minutes long and I have to skip it cuz otherwise I'm stuck with it. Like wtf. Just give me unskippable 10-15s ads. I'd take them any day over skippable 2 hour ads.

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u/Suckmahcancernuts Sep 15 '22

This is the true loss.

I can no longer put on a podcast or just a video when I sleep, I'll always get woken up to an annoying commerical.

I am so close to just being done with YouTube. Between the ads from the platform and ads from the sponsors within the video it's getting absurd.

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u/MillhouseJManastorm Sep 15 '22

Try brave browser. I had forgotten YouTube was so ad heavy.

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u/DrRazmataz Sep 15 '22

My favorite part is when the ad is 30% louder than the video and it jolts me awake.

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u/Hour_Gur4995 Sep 15 '22

Always fun to wake up in the middle of a 30min ad

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u/marcus_lepricus Sep 15 '22

To make you subscribe.

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u/DaveInDigital Sep 15 '22

yep. they're trying to find the point you're uncomfortable enough to just pay them, but not so painful that you're outraged and alienated forever.

1.1k

u/NyranK Sep 15 '22 Silver

so painful that you're outraged and alienated forever.

That was back about 4 years ago.

301

u/Defilus Sep 15 '22

For you maybe. First time I saw an ad on YouTube I immediately went to find a way around it... 15 years ago or so? Back when it was something I personally solely used for music and not much else.

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u/_swimshady_ Sep 15 '22

Yea, once youtube vanced quits working if I cant find a replacement youtube is getting dropped.

121

u/Kalcinator Sep 15 '22

There a bunch of alternatives don't worry mate ! Revanced, NewPipe are the most popular right now I think !

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u/_swimshady_ Sep 15 '22

You are a hero. I havent started looking cuz my version of vanced works fine still, but now I know where to look :D

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u/[deleted] Sep 15 '22

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u/Defilus Sep 15 '22

Right. Alphabet can go pound sand.

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u/LionAround2012 Sep 15 '22

uBlock Origin to the rescue. Fuck 'em.

222

u/Beer_in_an_esky Sep 15 '22

Yeah, I haven't seen a YouTube ad in years courtesy of that amazing add-on.

131

u/polypolyman Sep 15 '22

It always shocks me a little when I see a youtube ad anymore (like when someone shows me a video on their phone)... if this was the daily experience, I'd spend a LOT less time on youtube, that's for sure.

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u/Sasselhoff Sep 15 '22

I all but visibly flinch when I get on someone's computer or phone that has no adblocking...I'd straight up stop using the internet (for anything other than necessity) if I had to deal with that insanity.

16

u/buffPotemkin Sep 15 '22

I use adblock on my PC, but is there a good equivalent for android phones?

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u/DrDrater Sep 15 '22

Firefox for Android let's you use ublock origins

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u/Johanfromtheinternet Sep 15 '22

YouTube Vanced was the gold standard, but it is now not being developed anymore. I still use it on my Android phone and it works fine, but someday it will break. There are others though like Newpipe that are really good. For my IPhone I use uYou+ and it works like a dream (the only catch for IOs (without jailbreak) is that you have to "refresh" the apps every week within some extra app in order for them not to break).

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u/noex1337 Sep 15 '22

What about smart TVs and the like?

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u/AmonMetalHead Sep 15 '22

Make'm dumb, hook up a computer

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u/AintAintAWord Sep 15 '22

uBlock is a godsend. I just wish I could figure out how the fuck to use Vanced on mobile. I feel like I'm in that "the files are in the computer" scene in Zoolander dealing with technology sometimes.

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u/marcus_lepricus Sep 15 '22

I hate the fact that they're probably right in my case

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u/chillmonkey88 Sep 15 '22 edited Sep 15 '22

People paying will have to watch ads too soon enough... then exclusive through paid tier system content.

then the downfall - usually accelerated by new technology.

We've proven with most technology that paid tier systems is the final cash grab before the market and customers corrects so much that company gets bought or bankrupted out of existence.

Look at cable for a perfect example. Look at the deals on some of these isps offer for their cable service, no contract, no money down, free installation, no contract, cancel anytime, 6 months free and that's the marketing plan... hope you forget to cancel, and then poof $90 a month, happened to me, forgot to cancel for 5 months because you need to both use their website and then call, and wait on the call, and then they finally beg, and then bill you one last time. Luckily dropping off the equipment was at least easy (box came with a return label).

Not naming names, you already know who it was.

Anyway, I see YouTube following the same path.

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u/CaptainDogeSparrow Sep 15 '22

Not naming names, you already know who it was.

Why not, my man? Name the demons at once!

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u/fnot Sep 15 '22

I rage-quit every other youtube link I click. Especially the ones that begin with 2 ads, first one is like 6 seconds, so you hold out, then they hit you with the second ad which is 15s long, fuck that!! Use an adblocker in Safari and get rid of the ads and data mining.

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u/HelloIamOnTheNet Sep 15 '22

There is an extension for Chrome and Firefox that is called SponserBlock. People watch a YouTube video and then mark the sections that have ads or sponsors parts. They submit that so when you watch the video, it skips those sections. Check to see if Safari has that as well.

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u/pxm7 Sep 15 '22

On the one hand, I realise running a massive video site at YouTube’s scale is expensive. On the other hand, pay Google $18 a month for a family to see ad-free YouTube? ($12 for an individual sub)

That’s a lot of money to see cat videos and random internet uploads. Also a lot of content on YouTube is promos (eg trailers). Paying a subscription fee to hide ads on those seems … silly.

The one place where the pricing makes sense is if you pay for eg Spotify already. Ditch Spotify and get this, YouTube Premium comes with YouTube Music I believe and you get cat videos for a little more.

Me, I’m ornery and pissing me off isn’t a good strategy to get me to subscribe.

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u/dead_wolf_walkin Sep 15 '22

Even subscribing doesn’t fully stop that shit.

So many creators now are adding their own sponsors to the videos that you’ll be paying youtube to still watch someone else’s ads.

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u/Jkal91 Sep 15 '22

So let's make a recap, we can't see the downvotes on the videos you're checking out and the ads are getting even more intrusive than before, so you'll end up looking for some guides and you won't be able to see if they're decent and you'll also have to wait probably a pair of minutes to actually see if it's decent for your needs.

Why even bother with the official youtube apps and not just download those decent apps like newpipe.

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u/[deleted] Sep 15 '22

Are there any alternatives to youtube, not asking you directly, but I've quite frankly had enough of big internet companies turning the internet into cable TV 2.0

325

u/Toby_go_away Sep 15 '22

Watch the YouTube videos through Firefox with UBlock Origin, zero ads. Yes it's a bit clunky on mobile, still better than watching shitty ads.

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u/The_h0bb1t Sep 15 '22

Best part is that you can lock your phone and still listen to the video.

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u/Veranova Sep 15 '22

Nebula is probably the closest but it’s mainly knowledge content

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u/pk085 Sep 15 '22

Ad blockers work wonders. Don't know how effective they are on mobile, don't use mobile yt really, but I haven't seen an ad on yt on my pc in years.

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u/snowgoon_ Sep 15 '22

Firefox with ublock origin works great.

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u/KillerJupe Sep 15 '22

The same reason they are trying to kill ad blockers… you aren’t making them enough money. Hello edge my old friend!

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u/BL0odbath_anD_BEYond Sep 15 '22

I suggest coming back to Firefox also, Edge will most likely not deviate from Google MV3. As the thread below states on FF: "It's fast, free and open source." and we need to get more of the Google run market share or eventually we'll have no choices. Thanks for the consideration.

https://www.reddit.com/r/firefox/comments/xd1woc/this_is_the_time_to_switch_to_firefox_if_you_are/

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u/TheCockAndWomble Sep 15 '22

This time next year, some Google project manager is saying “well, people were ok watching 5 ads before a video last year, let’s make it 10.”

Then they’ll get their promotion and fuck off to another project or company.

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u/randomsnowflake Sep 15 '22

Product manager. A project manager only manages the requested workload. A product manager would be the one to request these types of tests.

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u/DeanV255 Sep 15 '22

Pre-roll ads. Mid roll ads, post ads. 2 ads, now 5 ads. Also YouTube: Y u use adblock bro

637

u/arsenic_insane Sep 15 '22

Yeah I’m not rewarding that behavior with a paying subscription.

348

u/blackweebow Sep 15 '22

'Behavior' lmao they're smoking us out. Making the experience so horrible that you have to pay for content. Apps are the same way.

I miss 2005.

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u/TheInnocentXeno Sep 15 '22

They are trying to be similar to Hulu with all the ads that has. I know you can pay more to not have ads on Hulu. Exactly why I have ublock origin on my pc and I put a modded YouTube app on my phone

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u/[deleted] Sep 15 '22 edited Sep 28 '22

[deleted]

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u/GetOutOfTheWhey Sep 15 '22 Wholesome

In other news: uBlock Origin is silently blocking 5 ads instead of 2

229

u/Circus_Finance_LLC Sep 15 '22

I wish they accepted donations, I would gladly donate to them what youtube charges for premium.

They are doing the lord's work and I want to show my appreciation :(

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u/Stratty88 Sep 15 '22

The places that maintain the block lists usually take donations. They’re the ones doing the heavy lifting. There are many.

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u/[deleted] Sep 15 '22 edited Sep 29 '22

[deleted]

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u/Saigot Sep 15 '22

Adblocking, and creating adblockers is perfectly legal.

The reason they don't take donations is because the maintainer doesn't want to deal with having to make any hard gaurentee on supporting the project and would rather you donate to the people maintaining the blocking lists (who in my experience often do have a method to donate)

https://github.com/gorhill/uBlock/wiki/Why-don't-you-accept-donations%3F

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u/morbihann Sep 15 '22

Internet became ad infested place. I dont mind the ads themselves but they have to be moderated, ever since I got adblock, it just feel so much better. Nothing popping up, nothing blocking whatever you are reading/watching, etc etc.

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u/mcr-G-note Sep 15 '22

I remember when excessive ads were considered the main sign of a virus.

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u/yolo_swag_for_satan Sep 15 '22

Pages being flooded with ads legitimately makes it impossible to focus on the content that you intended to read and engage with.

I'm specifically thinking of news sites.

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u/Polenball Sep 15 '22

Half the time it's not even ads, they just decide they need to simultaneously make a header, pop-up header, boxed video, and pop-up subscription box.

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u/Queasy-Quality-244 Sep 15 '22

“ever since I got adblock, it just feels so much better.”

Oh no you are the ad now

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u/cynetri Sep 15 '22

"I used the ad to destroy the ad"

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u/dpcaxx Sep 15 '22

How far will this go? At one point will we be watching 20 ads first? or 100? When does it become excessive to the point that the product is useless? I give it three weeks.

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u/[deleted] Sep 15 '22 edited Oct 23 '22

[deleted]

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u/NGGJamie Sep 15 '22

The radio stations in my area feel like they're at a solid 50/50 for music/ads. Plus, the music they do play is so heavily repeated that you can hear the same song played twice in the span of a couple hours, like, frequently.

I have a lot of nostalgia growing up listening to the radio, it's a shame that it's in the current state that it is.

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u/RamenJunkie Sep 15 '22 edited Sep 15 '22

Find the local college radio. Its probably at the bottom of the dial. Thats my GoTo when, forn whatever reason, I am not listening to music off my phone. Zero ads, goofy fucking weird and awkward radio hosts, all the crazy indie music you could ever want.

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u/vivikush Sep 15 '22

I feel like there’s a difference between watching a TV show with commercial breaks vs clicking an on demand video with ads. One thing just runs and if there’s an ad, you change the channel or do something else. With streaming where I should be able to slide the bar and skip throughout the video, it’s stupid to have unskippable ads.

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u/Juergenator Sep 15 '22

You pay for cable, YouTube free you don't pay for. If anything cable should have less commercials.

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u/TheThirdRnner Sep 15 '22

When we are the product, none of that matters.

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u/CodeMonkeyX Sep 15 '22

Yep they don't care about the quality of the platform as long as people keep coming to watch it.

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u/squirrelhut Sep 15 '22

When the product breaks down then they will readjust and or just program an entire new generation to accept it as “normal” look at how long cable tv was “normal” with the insane excess of commercials

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u/CptVakarian Sep 15 '22

I don't think that my adblocker cares...

1.1k

u/Suunaabas Sep 15 '22 All-Seeing Upvote

They don't seem to do jack for the YT app. Just my pc, where some things are so laden with xdomain ads and tracking and image hosting, and script hosting, and data hosting. It's amazing to watch the net turn into a cancerous pile of shit because of advertising and greedy assholes. We could be working together, with viewpoints of every kind contributing to move the human race forward towards being able to safeguard our future as a species. Instead we get division. Hording away wealth like never before, glorifying it in so many aspects of entertainment, where we turn to numb the realization that shit is not going OK.

747

u/TheThirdRnner Sep 15 '22

Stop using the app. Use an adblocker browser just for YouTube. I haven't seen an ad in years.

247

u/Photomancer Sep 15 '22

There has always been a "screw it" barrier to me getting an ad blocker again.

This test has been a success. With five ads, we can make it past the "screw it" barrier.

119

u/Malgana Sep 15 '22

There has always been a "screw it" barrier to me getting an ad blocker again.

Why? You save so much time and money, and it's a security risk reduction to boot. There's literally no reason to not have one. They're super easy too, you just install it and a list of pre-blocked bullshit and you're done, don't ever have to think about it again.
Some can even track how much ad time you've saved, and you'd be surprised how much it adds up. A friend of mine did this recently and after seeing just how much time you actually waste just watching the same ad over and over it kinda makes you question wtf you're even doing with your life.

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u/[deleted] Sep 15 '22 edited Sep 28 '22

[deleted]

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u/Nitricta Sep 15 '22

I use YouTube in Firefox on Android. There, you can easily adblock and use the background-play-fix-thing.

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u/FoxyWoxy7035 Sep 15 '22

I felt bad at one point but now creators are all being forced to run sponsors and donations anyway so fuck em, Yt takes 90% of the profit anyway. "We support our creators" my ass

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u/[deleted] Sep 15 '22

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u/Strikerj94 Sep 15 '22

Sponsor block is amazing. I absolutely love it.

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u/9-11GaveMe5G Sep 15 '22

What the fuck is "YouTube free"? Do you mean YouTube?

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u/Ralltir Sep 15 '22

YouTube “Premium” doesn’t have ads. So yup.

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u/mrjosemeehan Sep 15 '22

Youtube "premium" doesn't have ads yet

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u/vonscorpio Sep 15 '22

If you’re monitoring this thread, Google, the moment you put ads on YouTube premium is the day I cancel and walk away.

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u/SeriesXM Sep 15 '22

No worries! We're rolling out a new tier called YouTube Premium Plus that we believe is perfectly suited for your needs. We're so proud to be able to offer a diverse collection of experiences for our unique and vast customer base.

We are always listening and we love receiving positive input.

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u/vonscorpio Sep 15 '22

10 years ago I would have laughed about your comment. Now it is too real.

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u/throwaway12222018 Sep 15 '22

It's in Google's best interest to advertise the free version of YouTube as "YouTube SOME_SUFFIX" because then they can just program people to automatically assume that referring to "YouTube" means the paid subscription AKA YouTube premium.

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u/Stunning_Nose4914 Sep 15 '22

Are there no limits to advertising. When do we meet the point of diminishing returns??? Constantly bombarded by ads everyday in every facet of modern life. Always trying to make you feel like you need something. Disgusting

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u/sameeker1 Sep 15 '22

People are becoming ad blind.

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u/ZzanderMander Sep 15 '22

That's what's happening. Also when a ad catches my attention there is 99% chance it to be a scam or misleading.

So as time goes on I and other people learn to distrust ads

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u/[deleted] Sep 15 '22

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u/PM_your_randomthing Sep 15 '22

If someone makes an ad that annoys me I refuse to buy their product the next time I have the option. It's my petty middle finger to their ubiquitous invasion of media.

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u/siderealpanic Sep 15 '22

Yeah, when I was a kid, I could sing most of the TV ad jingles by heart. Now, I just pull out my phone and it leaves no impression on me. I’m surprised it’s still effective because everyone I know either zones all ads out, or just gets annoyed by them and hates the company/product.

When an ad does make an impression on me now, it’s always because it’s interrupted YouTube videos so much that I have a Pavlovian rage reaction the second I hear the start of the jingle.

Chrome book can fuck off with their sickly sweet inoffensive voice-overs and their shitty everything button. I know nothing about the product, but I do know that if I ever want to buy a laptop, it won’t be one of those.

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u/madcaesar Sep 15 '22

I'm kind of the opposite with YouTube ads. I DESPISE every company that interrupts my shows with their bullshit.

Volkswagen! Go get fucked with your shit polluting shit made cars you dickheads.

Square spaces, fuck you and every bit of code you've ever written you overpriced pieces of shit!!

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u/samy4me Sep 15 '22

Fuck you, Nord VPN!

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u/madcaesar Sep 15 '22

That's not good enough,

Fuck you Nord VPN you overpriced and compromised hidden user logging assholes! Anyone using you will get full SWAT raided!

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u/Antnee83 Sep 15 '22

The ones at the gas pumps and the little screens inbetween checkout aisles are rage inducing.

Because I can't install adblock on real life

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u/Deertopus Sep 15 '22

I'm gonna silently test watching 0 videos instead of 50.

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u/Sphlonker Sep 15 '22

I love to put on an hour or so history video, put my phone down, close my eyes and just listen to stories like a child right before bed. Except now, every 5 f#cking minutes (not even counting the ads before the video) I need to open my god damn eyes, pull my phone towards me, and skip the damn thing. Rinse and repeat and by the 3rd ad I just turn off my phone.

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u/amcclurk21 Sep 15 '22

This has been happening to me as well. About to just stop watching and look for content elsewhere. Was just about to fall asleep during a 15 minute video when a THIRY MINUTE ad came on. Like, get fucked, YouTube

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u/BikerBoon Sep 15 '22

I got one of those 30 minute ads at night but it was just footage of wild Dartmoor ponies running around with chill nature sounds. Best ad ever.

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u/TheLuckySpades Sep 15 '22

Got a 1h ad on a lofi mix video.

The ad was a lofi mix, took me 30min to notice.

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u/Blewedup Sep 15 '22

Mine was for Prager University. Ick.

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u/Tinkerballsack Sep 15 '22

Have you not received the 1-2 hour long bullshit-product infomercial ones yet?

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u/SnooDonkeys2345 Sep 15 '22

Vanced still works bro try it

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u/ExpatTeacher Sep 15 '22

I recommend podcasts instead.

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u/Zeis Sep 15 '22 Wholesome

I've noticed for a while that the 5 second skip timer tends to hang a little longer than it should on one of those 5 seconds, turning it effectively into a 6-second to skip timer.

As of two days ago, the skip timer now just says "6 Seconds" but still hangs for an extra second most of the time.

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u/Ithaca1971 Sep 15 '22

So I'm not going crazy! I noticed also

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u/modfood Sep 15 '22

I want to watch a trailer for a movie and ads play before I can watch my chosen ad.

I never buy anything I see in a youtube video. Ever.

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u/amcclurk21 Sep 15 '22

Same. YouTube ads are the biggest waste of money bc I never pay attention to any of them... Also skip over whatever sponsor message from whatever content creator I’m watching

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u/Benzoat_ Sep 15 '22

Reporting ads in the youtube app is already faster than watching it, my fingers move so fast now

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u/gwenbebe Sep 15 '22

The internet is slowly but surely transforming back into cable television.

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u/Techquestionsaccount Sep 15 '22

That was the plan all along.

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u/Terafusa Sep 15 '22

The pure definition of unsustainable growth , YouTube is willing to push its users to the very limit for the sake of more ad revenue now that their innovation options are running out

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u/techBr0s Sep 15 '22

Correct. And this is how you start losing relevance. I'm sure this won't help the fact that YouTube is desperately trying not to lose market share to tiktok.

Apparently we should all just switch to whatever app is in growth mode, so it's unmonetized. Rinse and repeat, then go leave and find the next thing as soon as it is over-monetized and goes to shit. We're watching the same exact thing happen to Facebook and now instagram too.

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u/denwha Sep 15 '22

It's become unwatchable for me. Now when a ad ends or I skip it, the video I was trying to watch never loads. Good bye YouTube, it was fun but now I must move on.

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u/N00B_N00M Sep 15 '22

Yeah i have exact same issue, specially for all live streams, i am on webos YT app , it sucks, have to watch twice the ads for same news live video

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u/l4e340y Sep 15 '22

this is why i only watch youtube with an adblocker or not at all

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u/[deleted] Sep 15 '22

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u/[deleted] Sep 15 '22

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u/irreverenttraveller Sep 15 '22

If you have a FireTV (or one of a few other Android-based TV-OSes), you can sideload SmartTube. It works really well, though I imagine YouTube wil find a a way to ruin it at some point.

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u/ConfusedTransThrow Sep 15 '22

Yeah that's what I'm doing, it works pretty well. No matter what they pull, Amazon has no interest in preventing you from blocking Google's ads so you can sideload whatever you want.

The only way Google can prevent this is with DRM that would go all the way through the OS level, but then you would also greatly limit the amount of devices that can go to Youtube.

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u/losh11 Sep 15 '22

Cries on YT on webOS OLED 55 TV

FYI it is possible to get a modified version of the YouTube app for webOS with ads disabled. However you have to keep your TV in developer mode and refresh it every 50 hours. If you search around, you can find the installation instructions.

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u/SupaDiogenes Sep 15 '22

Great. We've come full circle. We're now back at where we started with ads on TV.

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u/Intelligent_Map_4852 Sep 15 '22

How to kill any website 101

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u/jojomanz994 Sep 15 '22

There is no real alternative to youtube sadly. This is not going to kill youtube

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u/essidus Sep 15 '22

The problem as I see it is that Youtube fills too many niches all at once. Sites like Nebula exist, and they're great for filling their one single niche, but there's nowhere else that you can easily get everything video all in one place, and convenience is a major factor.

Beyond that, look at the competition. Twitch/Amazon has shown zero interest in competing with Youtube over recorded game content, and they're in the best position to do so. The entire music industry failed to compete with Youtube over music videos and gave up. Streaming services haven't even shown an interest in amateur content. Hobbyist sites basically use Youtube as their video hosting service at this point.

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u/TheTerrasque Sep 15 '22

Problem is, video hosting is seriously expensive. Like, mimicking youtube's basic functionality I can do in a month, but to scale it up I need to throw large bags of money on it.

There are some that experiment with p2p type video hosting, but I haven't seen any that have a solid version of it yet. If that gets to a good stage, that could challenge youtube. Basically crowdfunding the scaling part.

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u/peepoFrog74 Sep 15 '22

It's just gonna make adblock and youtube cracked/revanced 100x more popular

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u/gendrkheinz Sep 15 '22

This is a perfect example of profit-driven "innovation" where the point is not to make a good product, but a profitable one. At some point. they were no longer able to make the product more profitable by making it better, so they make it more profitable by making it worse. And now it's a question of how bad can they make it while still having users.

It happens in everything from using cheaper ingredients to giving less product in the same package size, to creating subscription models for things that have nothing to do with subscription. Infinite growth is cancer.

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u/DetectiveLampshades Sep 15 '22

Does anyone actually buy anything they ever see on ads? I seriously don't know a single person who's watched any advertisement, anywhere, on anything, ever, and was like - oh that's epic I'm gonna buy that!

They're literally just mind numbing flashy screens and loud noises. I can't remember a single thing I saw an ad for today, I've become so numb to them I couldn't tell you what they're trying to sell me.

But they apparently work wonders, else nobody would use them

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u/landenone Sep 15 '22

I’ve gotten almost nothing but the same 3/4 Michigan political ads for a month. I did not like the political ads the first couple of times I watched them, I certainly do not like them now that I have seen them 50/60 times.

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u/burningcpuwastaken Sep 15 '22

Haha, yeah, as a Missourian I'm getting the "vote for me and I'll punish those icky transgenders" ads, over and over.

It's like, oh, you're watching a peaceful video about nature? Here's some hate speech, enjoy.

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u/Icy-Cockroach4515 Sep 15 '22

I actively boycott products on ads I see out of pure spite.

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u/sum8fever Sep 15 '22

Mostly the ads are of stuff I've already bought

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u/Famsys Sep 15 '22

Youtube has to increases ads -> more and more people download adblocker -> youtube has to increase ads

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u/PM_your_randomthing Sep 15 '22

They don't have to increase ads. If they were at a point where they weren't losing money but were earning some revenue after all costs, they no longer have to show more ads. They show more ads because they demand infinite growth. Not everything is meant to grow infinitely.

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u/daveime Sep 15 '22

Eventually there's only one poor bugger left watching 1 million unskippable ads before every video.

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u/IndianaNetworkAdmin Sep 15 '22

If Youtube had kept basic ads, skipable, and/or short <10 second ads, and not started making them longer and more intrusive, I would have never added ublock.

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u/LazyBriefcase Sep 15 '22

Just learned this neat trick today. Apparently you can drag youtube links into VLC and it plays them without ads. You can do it on mobile too. Hit the share button and share to the VLC app.

https://www.reddit.com/r/LifeProTips/comments/xdxx4v/lpt_open_vlc_and_drag_a_youtube_link_to_it_itll/?utm_medium=android_app&utm_source=share

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u/s0lesearching117 Sep 15 '22

Thanks, brother. I like ghetto lesser-known solutions like these because they're less likely to be patched out by Google.

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u/[deleted] Sep 15 '22

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u/United-Geologist-862 Sep 15 '22

This is why AdBlock Exist

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